Salesforce World Tour Munich 2015 – or: “From rebel to mainstream”

Marc Benioff, CEO of Salesforce.com, returned last week to Munich to start off this year’s ‘Salesforce World Tour‘. At this point, I could basically just refer to last year since it was a mini version of Dreamforce, the annual customer … Continue reading

Microsoft’s ‘Digital Transformation’ – or: “The customer is always right. Isn´t he?”

Friday. The press release for German Microsoft Partner Conference, which took place this week, was just delivered to my e-mail inbox. At this conference, the focus was on the cloud and the associated business models and revenue opportunities for Microsoft … Continue reading

Salesforce.com among Top 10 Software Vendors – or: “Salesforce.com walks the talk”

By ranking Salesforce.com among the top 10 software companies, Gartner included a pure cloud computing provider in its list for the first time. A few months ago after the ‘Dreamforce’ I reported the following about Salesforce.com: The company has set … Continue reading

CeBIT 2014 Review: The New Concept – or: “Light and Shadow”

Once again I traveled to Hanover in order to take part in the this year´s CeBIT. This trade fair is always a good occasion to meet many providers, to talk to users from numerous different countries and to catch various … Continue reading