Salesforce World Tour Munich 2015 – or: “From rebel to mainstream”

Marc Benioff, CEO of Salesforce.com, returned last week to Munich to start off this year’s ‘Salesforce World Tour‘. At this point, I could basically just refer to last year since it was a mini version of Dreamforce, the annual customer … Continue reading

Salesforce1 World Tour Munich – or: “German Presence and American Show”

About half a year after the customer event “Dreamforce” by salesforce.com in San Francisco, with over 130,000 registered participants, the “Salesforce1 World Tour” was held in Munich. Not that I was expecting much new, but the announcement that Marc Benioff, … Continue reading

A snapshot : The importance of server location and certifications for CRM applications in a SaaS software distribution model.

The current survey on CRM in a ‘Software as a Service‘-model in German companies is in full progress. And even though it will take a while until conclusive results will be available, one or another trend has already become apparent. … Continue reading